Budweiser are staging a competition to find a beer taster to check their new brand Brew 66 this summer at a number of different music festivals in the UK.
As well as receiving a £10,000 fee (danger money?) the winner will be expected to attend raves including Creamfields and Run to the Sun where they’ll be updating a role last seen in the middle ages: that of the royal food taster.
"The recruit will judge the beer's aroma, appearance, temperature and taste,” Budweiser declared in a statement announcing the position this week, “before it [Budweiser 66] is served to bands and DJs including Grooverider, Calvin Harris and the Chemical Brothers as well as general festival-goers. You'll get to share a Bud with big name celebs'.
The perils of being a taster for the powerful are described on media portal suite101.com which in an analysis of food tasters’ working conditions during the days of Elizabethan England said each was in ‘constant danger of death’.
“The job was one fraught with risk, due to the great chance that a dish intended for royal consumption could be poisoned,” the site said.
“Before a meal, the royal food tasters would sample a bit of everything to be served to the king or queen. If there was a negative reaction, the monarch would simply avoid all the dishes in question.” (Suite101: http://bit.ly/lrHlkG )
British anti-social Minister Baroness Browning, meanwhile, published an open letter to music festival organizers this week in which she warned promoters to increase vigilance against the sale of ‘legal highs’.
"Some of these substances are so novel anyone taking them is playing Russian roulette with their health,” the Baroness declared in a Home Office press release.
“Young people need to know that they can never be 100 per cent certain about what's in a 'legal high',” her assistant Public Health Minister Anne Milton concurred.
“Just because its (sic) called a 'legal high', it doesn't mean that it is legal or safe. The effects and reactions people have to these can be unpredictable, especially when combined with alcohol,” she added. (Home Office: http://bit.ly/lvK83l )
http://www.youtube.com/watch?v=pwTqC2T6q4E (Mary Queen of Scots)
Jonty Skrufff: http://listn.to/JontySkrufff
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