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SW4: Armand van Helden, Katy B, and Matthew Dear added!

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With the curtain coming up on the brand new South West Four Weekender in under one month’s time, we’ve been hard at work making sure this year’s SW4 is the best to date! The lineup is certainly the biggest we’ve ever put together but if you think we’re all done in that department then think again.

This week we announce three final additions to the Sunday lineup; Armand van Helden, Matthew Dear and hot new vocalist Katy B! Coming to SW4 as the missing link between the New York beats of Salt N Pepa and the Southern Fried sounds of Fatboy Slim, Armand van Helden is dance music royalty. His passion and love for music is evident throughout his infectious sets making him an ideal addition to Sunday’s proceedings at SW4. Over in the Together Arena, Katy B performs live as part of Skream & Benga’s highly anticipated performance, whilst Minus artist Matthew Dear is confirmed as the very special guest at SWMore, the official after-party to SW4. He will star alongside Layo & Bushwacka and M.A.N.D.Y. on the Sunday night at Ministry of Sound.

ARMAND VAN HELDEN
http://www.myspace.com/armandvanhelden
Armand Van Helden, a New York City based Grammy Award nominated DJ, Producer and Remixer has produced multiple top 40 hits on the UK pop charts including the collaboration 'Bonkers' with Dizzee Rascal which reached number 1 in the UK charts last year. He's also responsible for major hits like 'U Don't Know Me', 'Koochy', ‘My My My’, ‘aNYway’, ‘I Want You Soul’, ‘NYC Beat’, and countless other hits! With six artist and five compilation albums under his belt, remixes for the Rolling Stones, P.Diddy, Janet Jackson, Britney Spears and Tori Amos, it’s no surprise that Armand van Helden is a globally acclaimed superstar. Ask Armand what the secret is to his success and he draws a complete blank. Ask him what makes Timbaland great or Madonna a pop juggernaut and he’ll come back with an answer that takes ten minutes to reach its conclusion. Ask him about the state of the music industry and the art of music-making and he’ll stand on his soapbox in Union Square for the best part of an hour. Having headlined clubs and festivals across the world and involved heavily in the continued success of Fatboy Slim’s record label, it’s seems only fitting that Armand will play alongside the label boss on Sunday’s Kiss main stage hosted by Southern Fried.

KATY B
http://www.katybmusic.com
Katy B is a breath of fresh air to R&B who, through Rinse FM, encapsulates the sound and spirit of British youth culture. First introduced to the public with funky tracks ‘Tell Me’ and 'As I’, Katy has since taken a break from the club circuit in order to record her debut album. Whilst the finishing touches are being put on her LP, Katy took some spare time out to record a trilogy of dance tunes for the summer. Production comes from her mates Geeneus, Zinc and Benga exuding the kind of fun and energy which only old camaraderie allows. Production on both, the trilogy and the LP is exclusively British and music which young Britain, more specifically young London, are following in 2010. Mirroring all that Rinse represents, Katy B is the flagship vocalist of the inextricably British, Rinse sound. We look forward to seeing Katy B at SW4 this summer where she’ll perform alongside Together Arena headliners, and dubstep stalwarts, Skream & Benga.

MATTHEW DEAR
http://matthewdear.com
You could throw around generous descriptors and any number of genre-locking terms including electronic pop, minimal house and acid techno, but you’d still fail to get to the centre of Matthew Dear. Having produced music under aliases such as False, Jabberjaw and Audion, the Texan has earned international status by packing out venues across the world and releasing universally praised original productions. After meeting ‘Ghostly’ founder Sam Valenti at a house party in the late 90s, Dear eventually produced the A-Side for the labels first 12” release, ‘Hands Up for Detroit’. Since then, Dear issued his pop-infused debut album ‘Leave Luck to Heaven’ and its counterpart ‘Backstroke’, which caught mainstream attention, as well as a number of other releases under his club-oriented pseudonyms, including the omnipresent, chart-topping ‘Mouth to Mouth’ as Audion. Further accomplishments include requests from the Postal Service and Hot Chip for his remix skills and incessant touring with constantly evolving DJ sets and live performances. And with the release of his sophomore full-length, ‘Asa Breed’ and his live tour as Matthew Dear’s Big Hands, it’s clear that Dear has no intention of slowing down anytime soon. We are delighted to welcome Matthew Dear to our very special SW-MORE after party line-up alongside Layo & Bushwacka and sensational German duo M.A.N.D.Y. Taking place at the world famous Ministry of Sound, all roads lead to SW-MORE when the curtain comes down on another fantastic South West Four!

SW4 2010: THE ONLY TICKET YOU’LL NEED THIS SUMMER!
Already rammed to the rafters with dance’s biggest names, South West Four is the only festival ticket you’ll need this year. Join the mailing list at www.southwestfour.com to hear all the latest news and gossip first. Having sold out weeks prior to last year’s event, the demand for tickets is even greater this year with the festival stretching across two days. The last remaining Standard Saturday Tickets are now on sale priced £50 + booking fee with Sunday standard tickets £45 + booking fee and standard weekend tickets £90 + booking fee. This event will sell out in the coming weeks so don’t hang round any further to get your tickets. Miss this at your peril!


posted on: 03 Aug 2010